Advanced Ad Fraud Detection & Traffic Filtering Solutions for Cleaner Marketing Funnels

Effortlessly Block Bots. Powerfully Boost Performance.

Stop wasting money on fraud traffic. Deny blocks bots, invalid clicks, and wasted ad spend, allowing your campaigns to convert real customers—every single time.

Protect My funnel

Ad fraud prevention & dectection

Bots and click farms are eating up your ad budget. Deny kicks them to the curb, keeping your campaigns clean, lean, and driving real results. With Deny, you’re not just reducing fraud—you’re gaining back control over your spend.

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$42 Billion
Was wasted on fraudulent clicks in 2023 alone, and it’s only getting worse with a 25% fraud growth rate predicted for this year.
45%
According to a 2023 report, ad fraud accounts for up to 45% of all online ad traffic, with bots and fake clicks inflating costs and wasting ad budgets.
12%
Marketers using fraud prevention tools have seen an average increase of 11.6% in ROI by focusing their budget on legitimate, converting traffic.
Milliseconds
With real-time monitoring, businesses can detect and block fraudulent activity milliseconds, ensuring that bad traffic doesn’t skew their data or drain their budgets​.

Persistent attribution

Attribution shouldn’t fall apart without cookies. With Deny’s cookieless tech, you’ll track real customer journeys with precision, keeping your marketing attribution strong—even as the ad world shifts away from cookies.

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Cookie-less
Top browsers like Firefox, Safari, and Brave automatically block third-party cookies, prioritizing user privacy and making attribution a nightmare
40-50%
As of 2024, an estimated 40-50% of browser sessions block third-party cookies world wide.
Auditable
With advanced traffic analysis tools, you can audit everything from IP addresses and devices to UTM data, giving you the power to track your customer’s exact journey.
50-60%
According to recent studies, around 50-60% of businesses are flying blind when it comes to monitoring conversion attribution.

Prevent bot traffic

Bots are out there—and they’re draining your budget. Deny’s intelligent traffic filter stops bots before they eat up your ad spend, leaving you with real clicks, real data, and real conversions.

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Meta Analysis
We combine metadata from hundreds of sources with first-party data to precisely classify traffic.
Total Control
Your in the drivers seat, control that exact type of traffic that can access your site, limit based on geography, hosting, proxy, residential proxy etc
Traffic Analysis
Our advanced ML technologies are always on the clock, constantly analyzing every hit to spot even the sneakiest forms of bot traffic.
SEO Safe
We're SEO-friendly and never block major search engines like Google, Bing, and Yahoo from accessing your site.

Track Everything. Know Everything.

At the core of Deny’s traffic logging is a powerhouse system that tracks over 50 data points for every page view, giving you a crystal-clear picture of your visitors. From basics like IP addresses and user agents to advanced details like device fingerprinting and behavior-based identifiers, we leave no stone unturned.

We record UTM parameters to track how users found you—source, medium, campaign, and referrer—building a complete, actionable visitor journey. Whether it’s mobile traffic, device type, or spotting proxies and malicious bots, our system classifies and logs every session in real-time.

With this arsenal of data, you get the insights you need to keep your marketing stack secure and your traffic clean.

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Data Rights
It's your data—export it anytime, anywhere, because you should always have control over your insights.
Granular Insights
We go beyond the surface-level metrics of Google Analytics, delivering deeper, more qualitative insights that reveal the who, what, and why behind every page view!
Search
Drill into your data like a pro, using our powerful search tools to uncover answers to any traffic issue—whether it's tracking down suspicious clicks or identifying performance gaps, we've got the insights you need.
Reports
Think of our reports like a school report card—except instead of grades in math and history, you’re getting A+ insights into how every marketing channel is performing. No detention here, just a clear view of who's passing and where extra credit is needed.

Why Deny?

There are plenty of tools out there claiming to fix your traffic issues. But here’s why Deny stands out:
Cookie-less, Future-Proof Attribution
Tracking without cookies? We’ve got you covered. As privacy regulations tighten and cookies phase out, Deny’s cookie-less attribution keeps your data intact, ensuring you can still track real customer journeys and optimize campaigns.
Block Bots, Not Business
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Total Control, Zero Hassle
Easy to install, even easier to customize. With Deny, you control who sees your scripts and where your traffic comes from, all from a simple dashboard—no coding required.
Actionable Insights at Your Fingertips
With over 50 data points tracked per visitor, Deny gives you a complete picture of every session. From geographic data to device and behavior tracking, you’ll have the tools to make smart, real-time decisions for every campaign.
Real-Time Fraud Prevention
Our system doesn’t just log data—it stops fraud in its tracks. We analyze traffic in real-time, so bots, click farms, and malicious actors never get the chance to mess with your funnel.

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Test-drive Deny for 7 days, risk-free, and your boss will thank you.

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